Monday, September 21, 2009

Do You Have Some Smokey In You?


As I have grown up, I have always associated Smokey the Bear with fighting fires. He taught me to use safety when dealing with fire. Smokey showed me that a fire can do tremendous amounts of damage to a forest and the wildlife living in it.

Smokey the Bear is the symbol of forest fires throughout the US. He is a known figure on and off the TV or advertisements he is in. Smokey the Bear was first developed in two major wildfires called Los Tablos Blaze in the Lincoln National Forest and the Capitan Gap fire. Together these fires burned around 17,000 acres of beautiful forest and grassland. On May 9, 1950 a baby cub was pulled from the burning forest where it was clinging to a tree. It paws and behind were badly burned and it was rescued and brought to a fire camp. The bear was then named "hotfoot" and later named "Smokey the Bear". So this bear was rescued from a wildfire and it is trying to prevent wildfires from happening so nothing will happen like what happened to Smokey the Bear himself.

To me this is such a successful symbol of preventing wildfires because it is a true life story of a baby bear. Since the fact is that this bear was affected by a wildfire, the bear has a true experience behind his motive to prevent wildfires. This bear being a symbol to prevent wildfires is known all throughout the United States and shows you it is a successful symbol. Smokey tries to get the point across that "only you" can prevent forest fires. Smokey the Bear can be seen anywhere from on a TV, billboards, signs, and even books and much more. By this people all around the world look at Smokey the Bear as preventing forest fires. Smokey the Bear has been a very successful condensation symbol.


4 comments:

  1. haha i thought the same when i was a little kid. Smokey the bear was awesome. I always looked up to him.

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  2. Thats cool. I never knew that Smokey the bear was an actual bear saved frome a forest fire.

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  3. Cute name for the bear that started the symbol image for smokey the bear... "hotfoot" lol I get it

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  4. Based on the other part of his anatomy that was burned I wonder if they really called him "hotFOOT."

    I agree, a great example of a condensation symbol that turned into something else. How would you describe what Smokey has become?

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